Hello!

I'm a design strategist who brings a unique blend of analytical rigor and creative problem-solving to complex systemic challenges. My career has been a journey from understanding how things are built (engineering) and how they create value (finance) to focusing on why they should exist and for whom (design).

I thrive in turning ambiguity into clarity, shaping strategic vision for zero-to-one products, and leading cross-functional teams to deliver human-centered solutions. Each step of my journey has taught me to see connections others might miss, and to solve problems with both precision and play.

My values & approach to work

01. I design for clarity.

I turn messy, undefined problems into structured, actionable directions. My background in engineering and finance taught me to find the signal in the noise and create a clear path forward for the team.

02. I design for meaning.

I focus on solutions that truly matter and create a positive impact. My process starts and ends with people, ensuring that what we build is not only functional but responsible and meaningful in their lives.

03. I design collaboratively.

I bring multiple perspectives together to shape stronger outcomes. I work to build a shared understanding across product, engineering, and business, believing the best ideas emerge when everyone has a voice.

04. I design with vision.

I focus on imagining future possibilities, not just present fixes. My core strength is connecting a long-term strategic vision to the tangible, well-crafted steps we need to take today.